The freelance
playbook.
Short, honest reads on rates, positioning, portfolio and landing clients. Written for freelances who'd rather be working.
Pricing·6 min read
How to set a day rate you can say out loud
Day rate is the most under-briefed decision most freelancers make. Here's how to land on a number you can name without flinching.
April 10, 2026Read →
Positioning·5 min read
Why one page closes faster than ten
Your prospect decides in fifteen seconds. A single page forces the answers to the surface. Ten tabs give them ten ways to leave.
April 8, 2026Read →
Portfolio·5 min read
Five sections are all a freelance site needs
Forget the bloated portfolio. Five well-ordered blocks turn a curious visitor into a qualified prospect.
April 5, 2026Read →
Acquisition·7 min read
Your first freelance clients, without a network
No referrals, no reputation, no polished portfolio. A 90-day routine that actually moves a cold start.
April 1, 2026Read →